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Ads Market Pain Points

Low Ad Time, High Viewer Fatigue

Currently, advertisements account for only 4% of total
video playback time
yet audiences still perceive ads as too long and
intrusive

Advertisers Need Seamless Integration

Advertisers are urgently seeking non-disruptive ad formats
that blend seamlessly into video content, improving
user acceptance and engagement

High Barriers to Producing
Quality Event Ads

On-site ad production requires specialized hardware
(e.g., infrared setups), experienced camera crews, and
rendering teams leading to high costs, long production cycles, and poor
scalability

Premium Audiences Choose Ad-Free

Most affluent and high-value target audiences opt for
paid, ad-free viewing experiences

Slow Response to Hot Topics

It’s difficult to predict trends in advance, often resulting
in missed opportunities.
Deployment after a trend has formed is not timely

Lack of Accurate Data for
Targeting

The shortage of high-quality datasets and
underdeveloped brand data infrastructure
make it impossible to precisely target users and
measure ad performance effectively.